SEO report of lifetimeplus.com.au

Redirected to www.mercerfinancialservices.com/lifetimeplus-australia.html

Mercer LifetimePlus® l Mercer Financial Services Australia

www.mercerfinancialservices.com/lifetimeplus-australia.html

Mercer LifetimePlus® is a multi-award winning investment option designed to protect Australians against the risk of outliving their savings.


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.mercerfinancialservices.com/lifetimeplus-australia.html

Character length : 59

Title
Mercer LifetimePlus® l Mercer Financial Services Australia
Description
Mercer LifetimePlus® is a multi-award winning investment option designed to protect Australians against the risk of outliving their savings.
Keywords (meta keywords)
superannuation, super, Australia, financial services, pension, retirement

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Mercer LifetimePlus® l Mercer Financial Services Australia

Character length : 58

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 29%

Good! The text / code ratio is between 25 and 70 percent.
Headings
H1H2H3H4H5H6
1102000
Heading structure in the source code
  • <H1> SUPER THAT LASTS AS LONG AS YOU DO
  • <H2> We're living longer
  • <H2> So much so, that we're likely to outlive our savings
  • <H3>  
  • <H2> You can't just rely on the age pension
  • <H2> Grace is a recent retiree who is worried about funding her retirement
  • <H2> LIFETIMEPLUS GIVES GRACE CONFIDENCE TO LIVE THE RETIREMENT SHE DREAMS OF
  • <H3> LifetimePlus gives Grace the peace of mind to enjoy her retirement.
  • <H2> LifetimePlus is very different to an annuity
  • <H2> LifetimePlus provides extra income for as long as you live
  • <H2> Make your super last as long as you do
  • <H2> Contact us today
  • <H2> 1800 870 678
Word cloud
  • amp80
  • lifetimeplus12
  • retirement10
  • long7
  • grace6
  • income6
  • live5
  • savings4
  • money4
  • financial4
  • source3
  • adviser3
  • longer3
  • last3
  • annuity3
  • life3
  • super2
  • worried2
  • mind2
  • peace2
  • returns2
  • spend2
  • australian2
  • pension2
  • age2
  • investment2
  • expenditure2
  • like2
  • likely2
  • today2
  • provides2
  • important2
  • means2
  • mercer2
  • need2
  • gives2
  • notices2
  • people2
  • how2
  • living2
  • some2
Keyword matrix
wordtitledescriptionsheading
amp
lifetimeplus
retirement
long
grace
income
Two Word cloud
  • lifetimeplus gives2
  • gives grace2
  • how long2
  • worried about2
  • income for2
  • her money2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Error! The website uses iFrame solutions. This type of contents are not indexed by Google.

 Readability

Flesch–Kincaid Grade Level
6.30
Flesch Reading Ease
68.90
Coleman Liau Index
10.40
Automated Readability Index (ARI)
4.90
Dale–Chall Readability
6.50
SMOG Index
10.40
Spache Readibility
5.00
Number of letters
2640
Number of words
592
Number of sentences
56
Average words per sentences
11
Number of syllables
890
Syllables in words
901
Average syllables in words
1.50
Number of words in first three syllables
88
Percentage of word / syllables
14.86
Words not in Dale-Chall easy-word list
224
Words not in Spache easy-word list
104

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Detected applications
Adobe Experience ManagerCMS
FacebookWidgets
Google AnalyticsAnalytics
Google Tag ManagerTag Managers
MarketoMarketing Automation
ModernizrJavaScript Frameworks
OWL CarouselWidgets
SiteCatalystAnalytics
TweenMaxJavaScript Frameworks
ZURB FoundationWeb Frameworks
jQueryJavaScript Frameworks
JavaProgramming Languages
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
2,621 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
142
Number of source domains
56
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • https://scripts.demandbase.com/adobeanalytics/muGZc1pV.min.js
  • https://api.demandbase.com/.. /ip.json?key=da11cfdfa99ba0597e26272a5f3a...
  • https://assets.adobedtm.com/.. /satelliteLib-278a3f7607bdac117d8bdb65d91...
  • https://assets.adobedtm.com/.. /mbox-contents-98fa075ec676aa94dd4bf7a7b2...
  • https://app-sjg.marketo.com/js/forms2/js/forms2.min.js
  • https://www.mercer.com.au/.. /clientlibrarymanager.min.js
  • https://www.mercer.com.au/.. /modernizr.js
  • https://www.mercer.com.au/.. /jquery.js
  • https://www.mercer.com.au/.. /base64.js
List of render blocking css files
  • https://www.mercer.com.au/.. /clientlibs.min.css
  • https://www.mercer.com.au/.. /dataTable.min.css
  • https://www.mercer.com.au/.. /OTLandingClientlibs.min.css

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://www.mercerfinancialservices.com/etc/designs/mercer-au/common/EvolutionVersion3.min.js
  • http://www.mercerfinancialservices.com/etc/designs/mercer-au/common/bignumber_js.min.js
  • http://www.mercerfinancialservices.com/etc/designs/mercer-au/public_website/public_website.min.js
File size of all javascript files combined
2.98MB
Javascript minifying
You can save 1.3KB (25% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://www.mercerfinancialservices.com/etc/designs/mercer-au/common/EvolutionVersion3.min.css
  • http://www.mercerfinancialservices.com/etc/designs/mercer-au/common/common_code (Public).min.css
  • http://www.mercerfinancialservices.com/etc/designs/mercer-au/public_website/public_website.min.css
File size of all css files combined
536.31KB
CSS minifying
You can save 404B (16% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
151.95KB
Gzip compression
Error! By using Gzip you can save 12.3KB (74% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
49
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
https://app-sjg.marketo.com/js/forms2/css/forms2-theme-shadow.cssExpiry time is not specified
https://app-sjg.marketo.com/js/forms2/css/forms2.cssExpiry time is not specified
https://app-sjg.marketo.com/js/forms2/images/arrow-down-bk.pngExpiry time is not specified
https://app-sjg.marketo.com/js/forms2/js/forms2.min.jsExpiry time is not specified
https://load77.exelator.com/pixel.gifExpiry time is not specified
https://munchkin.marketo.net/munchkin-beta.jsExpiry time is not specified
https://static.hotjar.com/c/hotjar-916947.js?sv=660 seconds
https://www.googletagmanager.com/gtm.js?id=GTM-W83LV515 minutes
https://connect.facebook.net/en_US/fbevents.js20 minutes
https://connect.facebook.net/.. /2032896886968543?v=2.8.23&r=stable20 minutes
https://assets.adobedtm.com/.. /mbox-contents-98fa075ec676aa94dd4bf7a7b2...60 minutes
https://assets.adobedtm.com/.. /s-code-contents-de81d25ca78d5321f224023c...60 minutes
https://assets.adobedtm.com/.. /satelliteLib-278a3f7607bdac117d8bdb65d91...60 minutes
https://mathid.mathtag.com/d/i.js60 minutes
https://scripts.demandbase.com/adobeanalytics/muGZc1pV.min.js60 minutes
https://scripts.demandbase.com/muGZc1pV.min.js60 minutes
https://www.google-analytics.com/plugins/ua/linkid.js60 minutes
https://www.googleadservices.com/pagead/conversion.js60 minutes
https://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
336.47KB
Image optimisation
You can save 66.5KB (22% compression) by optimising the images below:

 Links

We found a total of 3 different links.
Internal links: 2
External links: 1

External links:

Link text (anchor) Link strength

Internal links:

 Website security

IP
72.247.178.40
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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lifetimeplus.com.au

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Order of Heading elements on mobile by position

  • H1 : Add extra life to your clients retirement. Explore our latest tools and resources, specifically designed for financial advisers. Mercer LifetimePlus., ( 0px from top )
  • H2 : Choose Your Location, ( 0px from top )
  • H3 : Country/Regional Sites, ( 0px from top )
  • H2 : Superannuation Fund Services, ( 0px from top )
  • H2 : Investment Consulting, ( 0px from top )
  • H2 : Wealth & Asset Management , ( 0px from top )
  • H2 : Workforce Consulting and Products, ( 0px from top )
  • H2 : , ( 0px from top )
  • H2 : , ( 0px from top )
  • H2 : , ( 0px from top )
  • H2 : , ( 0px from top )
  • H2 : , ( 0px from top )
  • H2 : , ( 0px from top )
  • H2 : Mercer, A Different Kind , ( 0px from top )
  • H2 : Events, ( 0px from top )
  • H2 : Newsroom , ( 0px from top )
  • H2 : Mercer Careers, ( 0px from top )
  • H2 : Our Thinking , ( 118px from top )
  • H2 : Mercer LifetimePlus , ( 670px from top )
  • H3 : Understand how longevity risk is affecting retiring Australians, ( 1152px from top )
  • H3 : Find out how LifetimePlus works, ( 1350px from top )

 Typos

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